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Why Digital Marketing?
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Digital Marketing (Professional)
- (0 Reviews)
- 2 students enrolled
Digital Marketing (Professional)
Mobile Marketing, Facebook Marketing, Twitter Marketing, LinkedIn Marketing, Instagram Marketing, Content Marketing, Email Marketing, YouTube Marketing, and Affiliate Marketing. Prepare to use PPC ads, google ads, search ads, shopping ads, app installation ads, video marketing ads
- (0 Reviews)
- 2 students enrolled
- 13500.00₹
15000.00₹
- Course Includes
- 60 Hours of Intensive Classroom & Online Sessions
- 10 International Certifications
- 480+ Hours of Internship Program
- Job Placement Assistance
- Social Media and Web Analytics included
What learn
- Digital Marketing Process (Define, Create, Attract & Convert)
- Branding & Digital Presence Creation (Includes Website Creation)
- Digital Content Strategy & Production (Blogs, Creatives, Videos, Infographics etc)
- Organic Traffic Generation through Search Engine Optimization (SEO)
- Digital Advertising (Google Ads, Facebook and Instagram Ads, LinkedIn Ads and Outbrain Ads)
- Social Media Marketing (Facebook, Instagram, LinkedIn, Pinterest and Twitter)
- Digital PR (Influencers and Blogger Outreach)
- Lead Generation Techniques & Marketing Automation (Includes Email Marketing)
- Web Analytics (Measurement, Analysis and Insights)
- AI-Based Digital Marketing (Concept & Tools)
- Starting, Growing & Monetizing a Youtube Channel
- Making Money Through Affiliate Marketing
- Monetization Using Google Adsense & Facebook
- Freelancing in Digital Marketing
- Building Your Personal Brand Online
- Bonus: Starting and Managing an Online Business
- Bonus: Starting and Managing a Digital Marketing Agency
Course Content
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Traditional versus Digital
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Mindset behind Digital Marketing?
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Expectations on when to Advertise Online
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Generating Unique Content from the Ideas
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Advanced Lists & Segmentation
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Getting Traffic to the Offers
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What is Domain, Hosting & Cpanel
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Introduction to CMS (Content Management System) and WordPress
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Installing WordPress and Launching a Website
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Customisation and Blog Setup
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Generating Ideas for Articles & Infographics
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Graphic Designing using Canva
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Curating Content
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Introduction to SEO
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On-Page SEO
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Off-Page SEO
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SEO Audits, Tools, Measurements
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Introduction to Social Media, Facebook Marketing, Content creation for social media
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Facebook Marketing and Advertising
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Instagram Marketing
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Tools for SM Scheduling, Listening & Analytics
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Basics of Search Engine Marketing & Introduction to Google Ads
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Google Ads Creation
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Google Display Network(GDN) & Landing Pages
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Retargeting & YouTube Ads
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Web Analytics
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Understanding and Using Google Analytics Data
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Collecting actionable data with Google Analytics
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Navigating Google Analytics Reports
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Google Tag Manager
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Introduction to Email Marketing & Email Service Providers (ESPs)
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Creation of Lists & Flows
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Landing Page Optimization
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Increasing Trustworthiness
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A/B Testing & Tracking
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Introduction to Affiliate Marketing
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Getting Approvals from Networks
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Online Reputation Management
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Handling an Online Crisis
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